Edwards + Strunk, Inc.

Ensuring Nonprofit Success

Annual Fund

“The creation of a thousand forests is in a single acorn.”

-- Ralph Waldo Emerson

Annual operating support remains a vital part of every organization. Yet new technology, including cell phones and the internet, has dramatically changed the way annual funds operate. Edwards + Strunk can help you tweak and strengthen an underperforming annual appeal or create and build an entire campaign.

A successful, efficient Annual Fund is the strongest foundation for success in capital campaigns and planned giving. It provides individuals and organizational funders with the opportunity to self-identify as a potential major gift or planned giving donor. It provides the organization not just current operating support but also the data necessary to plan for successful, future fundraising endeavors. An Annual Fund recognized for its efficiency, successful levels of monetary support and participation, and impact on both clients and donors is the one best foundation for planning future fundraising success.